Kristy
bought their butter cakes and it tasted sourish / spoilt. wasted $12 for 6 slices.
Subway Niche
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Subway Niche at Wisma Atria has delighted customers with authentic traditional Nonya kueh since 1987, proudly maintaining Peranakan culinary traditions in the heart of Orchard Road for nearly four decades. Located at #B1-17, this beloved stall offers an extensive range of traditional Peranakan cakes and snacks crafted using time-honored recipes that preserve the flavors and techniques of Straits Chinese cuisine.
The stall showcases a colorful array of traditional Nonya delicacies including tapioca kueh, onde onde (glutinous rice balls filled with palm sugar and coated in coconut), kueh lapis, and numerous other handmade treats. Each kueh represents authentic Peranakan heritage, prepared fresh using traditional methods that have remained largely unchanged for generations. The variety available ensures customers can explore the full spectrum of Nonya sweet and savory snacks.
Operating daily from 10:00am to 9:00pm, Subway Niche maintains convenient hours for shoppers seeking traditional snacks while exploring Wisma Atria. Despite facing legal challenges from the American sandwich chain Subway over its name, Subway Niche successfully defended its trademark, having operated at this location since 1987โtwo years before Subway registered trademarks and nine years before opening in Singapore. Contact the stall at +65 6737 3362.
Situated at 435 Orchard Road within Wisma Atria, Subway Niche represents a cherished connection to Singapore's Peranakan culinary heritage in one of the city's busiest shopping centers. The stall's decades-long presence and commitment to authentic traditional kueh make it a beloved local gem amidst the international retail brands of Orchard Road.
The stall showcases a colorful array of traditional Nonya delicacies including tapioca kueh, onde onde (glutinous rice balls filled with palm sugar and coated in coconut), kueh lapis, and numerous other handmade treats. Each kueh represents authentic Peranakan heritage, prepared fresh using traditional methods that have remained largely unchanged for generations. The variety available ensures customers can explore the full spectrum of Nonya sweet and savory snacks.
Operating daily from 10:00am to 9:00pm, Subway Niche maintains convenient hours for shoppers seeking traditional snacks while exploring Wisma Atria. Despite facing legal challenges from the American sandwich chain Subway over its name, Subway Niche successfully defended its trademark, having operated at this location since 1987โtwo years before Subway registered trademarks and nine years before opening in Singapore. Contact the stall at +65 6737 3362.
Situated at 435 Orchard Road within Wisma Atria, Subway Niche represents a cherished connection to Singapore's Peranakan culinary heritage in one of the city's busiest shopping centers. The stall's decades-long presence and commitment to authentic traditional kueh make it a beloved local gem amidst the international retail brands of Orchard Road.
6737 3362
Orchard Road
Operating Hours
Open Now
Closes in 10h 22m
Monday
(Today)
10โฏamโ9โฏpm
Tuesday
10โฏamโ9โฏpm
Wednesday
10โฏamโ9โฏpm
Friday
10โฏamโ9โฏpm
Saturday
10โฏamโ9โฏpm
Sunday
10โฏamโ9โฏpm
Price Distribution
$1โ10
70%
$10โ20
20%
$20โ30
0%
$30โ40
10%
Our Menu
Menu Highlights
CARROT CAKE
$1.00FISH CAKE
$1.00ANG KU KUEH
$1.00TADAK
ONDE ONDE
3 FOR $2.50
LAPIS KEK
$1.50APOM BALIK
$1.70FRIED BANANA
2 FOR $2.50
KAYA CAKE
$2.20KUIH TELOR
$1.50Photo Gallery
Subway Niche shop front with display cases filled with pastries and desserts.
A slice of white cake with dark specks, wrapped in plastic.
A person holds a colorful dessert in front of the Subway Niche shop.
Three golden-yellow tarts with a crumbly filling on a white plate.
A display case filled with various colorful cakes, pastries, and fried snacks.
A plate of assorted sweet treats, including a green cake and two pieces of yellow cake.
A white plate with three assorted sweet treats, including two covered in shredded coconut.
A selection of colorful desserts including cake slices, truffles, and layered jelly.
A plate of three desserts, including green mochi and a caramel-like confection.
A Subway Niche shop displaying a variety of cakes and pastries in display cases.
Customers ordering at a Subway Niche counter with colorful decor and display cases.
A takeout container filled with noodles and assorted sweets, with chopsticks resting on top.
A green plate with assorted sweets, two green apples, and a book.
Subway Niche shop front with colorful decor, display of sandwiches, cakes, and drinks.
A display case filled with various colorful desserts and cakes.
A display case filled with various colorful sweet treats and pastries.
Overall Rating
2.5
/
5
Based on 15 reviews
Mall Ranking
#2187
Out of 2294 shops
Category Ranking
Not enough ratings
Negative Reviews
Dom Wee
I wished this could have been better since they have been here so long and they fought and defended their place against the giant Subway. Their kueh lapis was decent. Everything else was bad. Kueh kosui was dry, alkaline lye taste. Salat was so hard and had tasteless rice. Donโt bother with their chendol which was so gross. Like everyone else saying, the chinese staff didnโt like to serve her customers and had an impatient attitude.
Qing Xu
Kueh standard has dropped! Especially the kueh kosui, tasted like "cheap flour", eating a block of starch ๐ regretted giving them a second chance ๐๐๐
Fiona Loy
Bought a piece of ็ฝ็ณ็ณ, lady gave me one of those in plastic bag. Tasted sour, told her n she said itโs normal. Had diarrhoea tat day. Horrible. All the overnight ็ฝ็ณ็ณshould be thrown away. Itโs made from rice flour, will taste sour once itโs kept outside long hours.
Soleil Chocolate
Wait so long in the end 2 other aunties cut my queue, while i stand at the counter. The elderly lady who work inside doesnt even bother, she only assist other aunties. Spoiled my mood. Pls train basic service standard to ur staff.
Positive Reviews
Florence Leow
๐ฆ Have been patronising this Nonya Kueh Subway Niche kiosk for years at Wisma Atria mall. ๐งกThe kueh are delicious! I let my pics do the talking.๐ค
Unconventional Passionss
Morning all. Anyone loves this kueh shop at Wisma Atria? I still remember like when I was a kid, my parents will always bring us to this shop to takeaway tapioca kuehs and onde onde. This was when Wisma used to be old school back then. This stall still looks so traditional. And most times if you are hurrying to Taka, you may miss this hole in the wall gem. 435 Orchard Rd, #B1-17 Wisma Atria, Singapore 238877 #unconventionalpassionss
Gem cai
Small Kueh shop that sells traditional nonya kuehs and snacks. Kueh quality can be improved. I had the Ang Ku Kueh and the skin was very tough and chewy. It also has very little fillings. The mini coconut tarts were nice though, sweet and chewy. Yums!
Elaine Wanderbug
Served by aunty with spectacles, who is polite and patient. I bought kueh dardar, hard to find kaya cake and lesser known kaya telur cake which has distinct eggy smell n texture of cheesecake. All very nice. Price is a bit high for a small piece but then, they also need to survive..
่
Having fond memories of this unassuming stall along the Wisma Atria underground stretch, I was happy to see that itโs there after all these years, pretty kuehs on display at affordable prices. I hope it never leaves. I have to agree with some reviews regarding the service level that has a lot of room for improvement. Other than that, the traditional kuehs are flavours and textures of childhood, which I will certainly return to occasionally.
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