Dhara Nathoo
I was served by Deva and she was absolutely wonderful! Changed sizes, showed me relevant things and was so supportive with all my needs! I highly recommend the store and Deva!
Seed Heritage - Wisma Atria
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Seed Heritage at Wisma Atria #01-25 to 28 brings Australian design sensibilities emphasizing natural fibers, clean lines, and aesthetically pleasing silhouettes to Singapore's fashion landscape. This Melbourne-born label founded in 2000 has evolved into a comprehensive lifestyle brand offering apparel, accessories, and footwear for women, teens, children aged 0-10 years, and babies—providing coordinated wardrobe solutions for entire families under one roof.
The brand's design philosophy balances contemporary Western silhouettes with considerations for Asian market preferences, resulting in collections that feel internationally current while acknowledging regional fit and styling preferences. Fabrics emphasize natural materials including cotton, linen, and wool that breathe comfortably in Singapore's tropical climate, while color palettes favor earthy neutrals, soft pastels, and occasional bold accent hues. The Wisma Atria store prominently features Teen and Child collections, recognizing the shopping mall's family-friendly positioning and the concentration of children's retail on surrounding floors. Women's offerings include everyday basics, workwear separates, casual weekend pieces, and special occasion options that carry the brand's relaxed-yet-refined aesthetic across dress codes. The expansive retail space spanning four unit numbers (#01-25 through #01-28) provides ample room for browsing seasonal collections. Located at 435 Orchard Road, the store operates Monday-Sunday from 10:30am to 9:30pm.
The brand's design philosophy balances contemporary Western silhouettes with considerations for Asian market preferences, resulting in collections that feel internationally current while acknowledging regional fit and styling preferences. Fabrics emphasize natural materials including cotton, linen, and wool that breathe comfortably in Singapore's tropical climate, while color palettes favor earthy neutrals, soft pastels, and occasional bold accent hues. The Wisma Atria store prominently features Teen and Child collections, recognizing the shopping mall's family-friendly positioning and the concentration of children's retail on surrounding floors. Women's offerings include everyday basics, workwear separates, casual weekend pieces, and special occasion options that carry the brand's relaxed-yet-refined aesthetic across dress codes. The expansive retail space spanning four unit numbers (#01-25 through #01-28) provides ample room for browsing seasonal collections. Located at 435 Orchard Road, the store operates Monday-Sunday from 10:30am to 9:30pm.
6734 4961
Orchard Road
Operating Hours
Closed - Opens Tomorrow
Opens tomorrow at 10:30 am
Monday
10:30 am–9:30 pm
Tuesday
10:30 am–9:30 pm
Wednesday
10:30 am–9:30 pm
Friday
10:30 am–9:30 pm
Saturday
10:30 am–9:30 pm
Sunday
10:30 am–9:30 pm
Photo Gallery
Mannequins display trendy outfits in a Seed Heritage store window.
Plush bunny toys in a white bucket next to rainbow stacking toys.
Interior of a clothing store with hats, shoes, and apparel displayed.
Sparkling unicorn headbands and colorful hair bows displayed in a retail shop.
Interior view of a Seed Heritage store showcasing children's clothing and accessories.
Clothing racks filled with sale items, including dresses, tops, and folded apparel.
A display of plush toys, baby socks, and other children's items at Seed Heritage.
A receipt from Seed Heritage with two jeweled hair bows and a red headband.
A woven basket filled with numerous soft, grey plush bunny toys.
The entrance of Seed Heritage clothing store with a red awning and displays of children's clothing.
Clothing and sandals displayed on a rack inside a retail store.
Interior view of a brightly lit clothing store with mannequins and clothing displays.
A display of plush bunnies and baby accessories in a retail store.
Soft plush toys in baskets and on display shelves at Seed Heritage.
Baskets overflowing with soft, plush bunny toys in white, pink, navy, and grey.
A display of plush toys, baby clothes, and rainbow-themed items in a retail store.
A basket filled with soft, pink plush bunny toys.
A retail shop display featuring plush toys, baby clothes, and accessories.
A display of plush pink pigs wearing Santa hats with '2021' on them.
Outdoor seating area with tables and chairs, illuminated by ambient lighting.
Soft plush toys in pink, white, and grey fill woven baskets at Seed Heritage.
A white shopping bag with the Seed Heritage logo and handles, containing folded clothes.
Interior view of a baby clothing and accessories store with clothes, toys, and displays.
A shopping bag from Seed Heritage is held in front of a shop interior.
A close-up view of an electrical distribution board with multiple circuit breakers.
A neon burger sign with the word 'Burger+' illuminated in pink and blue.
A display of plush bunnies, fuzzy ear headbands, and bunny-themed apparel.
Seed Heritage shop entrance with children's clothing displayed inside and in the window.
Children's clothing and shoes displayed on shelves and racks in a retail store.
Overall Rating
5
/
5
Based on 15 reviews
Mall Ranking
#17
Out of 2294 shops
Category Ranking
Not enough ratings
Negative Reviews
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Positive Reviews
Mae Anderson
I had a delightful experience as I was helped by Haryani. She made all the right suggestions, was very warm and friendly, and even found me a seat while she wrapped the things I bought. She certainly made shopping at Seed a first class experience!
Gaga 6
My first visit to the store was such a delightful surprise, and it’s all thanks to May Sze! She was incredibly cheerful and full of positive energy, which made shopping so much fun. I was looking for both event outfits and casual wear for my kids, and she nailed it, helping me mix and match styles I never would’ve thought of! Her recommendations were spot-on, and she made sure everything fit comfortably and looked amazing. I truly felt she cared about finding the perfect pieces for us. Because of May Sze’s lively personality and fantastic service, I’m definitely excited to come back again!
CP
Loved the variety from accessories to apparel , the quality is unparalleled too . Loved the visual merchandising , so appealing and enticing . I had to control myself not to buy excessively especially with the excellent customer service by Karen and Yani. Overall a pleasant shopping experience.
Jesslyn Low
I recently visited Seed Heritage in search of a baby shower gift and was lucky to be helped by Karen. She was incredibly friendly and knowledgeable. She asked all the right questions and took time to understand my needs and wants. She helped me find a perfect, thoughtful gift without any stress. Thanks to Karen's expert guidance, I left not just with a beautiful gift, but with the confidence that I had chosen something truly special. The store is lucky to have such a wonderful asset in Karen!
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