The Sonos Flagship Store at Wheelock Place represents Singapore's premier destination for experiencing the complete Sonos wireless sound system range. Operated by TC Acoustic as the authorised Sonos distributor, this flagship store at #03-10 creates an immersive "real-home" audio environment where customers can experience multi-room audio exactly as it would perform in their own living spaces.
Unlike typical electronics retailers displaying products on shelves, the Wheelock Place flagship designs experiential rooms that replicate home environments – living rooms, kitchens, bedrooms – allowing customers to hear Sonos speakers, soundbars, and components in authentic settings. This hands-on experience helps customers understand how different Sonos products work individually and as integrated systems throughout their homes.
The newly renovated flagship operates daily 11am-8pm, with staff providing expert guidance on system selection, setup, and optimisation. TC Acoustic's authorised retailer status ensures customers receive authentic products with full warranty support and professional installation services. The phone (+65 6334 5566) allows customers to schedule personalised consultations for complex home audio projects.
For audiophiles and casual listeners alike, the flagship store educates as much as it sells – demonstrating how Sonos systems integrate with streaming services, how to create whole-home audio ecosystems, and how to optimise sound quality for different room acoustics. The Orchard Road location makes premium wireless audio accessible to shoppers exploring Wheelock Place's retail offerings, introducing many to the possibilities of modern wireless sound systems.
6334 5566
Orchard Road
Operating Hours
Closed - Opens Tomorrow
Opens tomorrow at 11 am
Monday
11 am–8 pm
Tuesday
11 am–8 pm
Wednesday
11 am–8 pm
Friday
11 am–8 pm
Saturday
(Today)
11 am–8 pm
Sunday
11 am–8 pm
Menu information is not available at this time.
Photo Gallery
A hand holds a box of Marshall Motif II A.N.C. true wireless earbuds.
A modern living room setup showcasing Sonos sound systems and a large television.
A box of Sonos headphones is displayed on a wooden surface with decorative items.
Interior of a Sonos store showcasing home audio systems and a comfortable living room setup.
Bowers & Wilkins Px8 headphones displayed with their box on a wooden surface.
Sonos headphones box, black shopping bag, and display stand on a table.
Interior of a Sonos store showcasing audio equipment and a large display screen.
Interior of a modern Sonos store showcasing various audio products and interactive displays.
Close-up of premium orange Bowers & Wilkins headphones in a case, with a keyboard and product box.
Sonos soundbars, subwoofers, and headphones displayed in a modern retail store.
Sonos speakers and a turntable displayed on shelves with a large screen showing 'Hear how sound should sound'.
A group of friends takes a selfie in a store with a Marshall-branded infinity mirror.
Interior of a Sonos store showcasing multi-room audio setups for different home areas.
Interior of a modern Sonos store showcasing audio products and displays.
Interior of a Sonos store showcasing audio products and displays.
Interior of a modern audio store showcasing Sonos and Marshall products.
Sonos store display showcasing spatial audio with Dolby Atmos technology.
Interior of a Sonos store showcasing Marshall audio equipment and headphones.
Interior of a Sonos store showcasing built-in sound systems in kitchen and bedroom settings.
Interior of a Sonos store showcasing Bowers & Wilkins headphones and audio equipment.
Two smiling men hold a Sonos headphones box inside a modern retail store.
A modern living room setup with Sonos audio equipment and a large television.
A hand holds a white headphone earcup with a green mesh detail.
Sonos products, including headphones and soundbars, displayed in their packaging.
Interior view of a Sonos store showcasing headphones, speakers, and sound systems.
Lionel (Causeway Point - Challenger) is extremely friendly and knowledgeable. For our purchased, he even went the extra mile to get gift wrapping service for us. Appreciation the great customer service.
Jerena Lim
Earlier this week, I had the pleasure of attending the Taylor Swift: The Life of a Showgirl release listening party, hosted by Reuben from TC Acoustic at Wheelock Place.
The event was thoughtfully planned and had such a cozy, welcoming vibe — but the real highlight was Reuben’s incredible presentation on Spatial Audio. His session combined fun, knowledge, and hands-on experience, taking the entire listening experience to a whole new level.
If you’d like to experience what I did or are looking for top-quality audio products, head over to TC Acoustic @ Wheelock Place and look for Reuben!
Angela Cheong
I’d been thinking of upgrading my home sound system. To pair with my existing Era 300. Of course, had to do some homework. I received their EDM, on a new pop-up store at Wheelock Place starting 7 Nov. So I decided to pay them a visit. I was served by several Sonos staff, who gave me tips & advice etc. Gerry, was the first to assist and stood with me to answer all my care and needs followed by Jeremy. They also knew 11.11 is just a few days away, hence they didn’t pressure me to commit but to wait and see what will be the best price offered. The rest is history, as you can see I’ve got what I wanted at a super good price. 🫶 Jeremy helped scheduled my desired delivery date & time. Alas, I’ve got my new toy 2 days after without any delay! Setup was super easy!
I want to comment on their impeccable service and patience. Thank you TC Acoustic, you’ve got great staff!
Lisa Goh
Reuben was amazing in helping us with our Sonos speakers. He was patient, knowledgeable, and very thoughtful, especially since we had our two little ones with us. He made everything smooth and stress-free. Truly appreciate his professionalism. Highly recommended!
Evangeline Lim
Love the service here! Reuben and Hwee were very patient with serving us and showing us all their products and configurations. Placed an order just in time for 11.11! Looking forward to testing our new Sonos Era 300 at home 🥰🥰
Recommend stopping by even if you’re not currently looking for a speaker haha. Store is very cosy and homey