Seafolly brings the sun-drenched spirit of Australia's beach culture to Orchard Road, offering Singapore shoppers access to one of the Southern Hemisphere's most respected swimwear brands. Born on Sydney's beaches in 1975, Seafolly has spent nearly five decades perfecting the art of swimwear that prioritizes fit above all else—a philosophy that resonates strongly with customers tired of compromise between style and comfort.
The Wisma Atria store, located at #02-16/17, showcases Seafolly's comprehensive range of innovative swimwear designs developed specifically for active beach life. From supportive bikinis engineered for swimming to elegant one-pieces suitable for resort lounging, the collection demonstrates the brand's commitment to creating swimwear that performs as well as it looks. The store also carries complementary beachwear and accessories, allowing customers to build complete beach-ready outfits in one visit.
What distinguishes Seafolly in Singapore's competitive swimwear market is the brand's focus on technical excellence. Each piece undergoes rigorous testing to ensure it maintains shape and support through saltwater, chlorine, and sun exposure. This durability, combined with fashion-forward designs updated seasonally, justifies the investment for customers seeking swimwear that lasts beyond a single vacation.
The store operates Monday through Sunday from 11am to 8pm, with convenient features including in-store pickup and wheelchair-accessible entrance. Contact the team at +65 6733 3995 for sizing guidance or stock inquiries. With four locations across Singapore, Seafolly has established itself as the destination for quality Australian swimwear in the tropical city-state.
6733 3995
Orchard Road
Operating Hours
Closed - Opens Tomorrow
Opens tomorrow at 10 am
Monday
10 am–10 pm
Tuesday
10 am–10 pm
Wednesday
10 am–10 pm
Friday
10 am–10 pm
Saturday
10 am–10 pm
Sunday
10 am–10 pm
Menu information is not available at this time.
Photo Gallery
Seafolly Wisma shop window display featuring a mannequin in swimwear and a summer-themed backdrop.
Seafolly Australia store front with mannequins displaying swimwear and sale signage.
Seafolly Australia shop front with swimwear displays and a large promotional image.
Interior view of a Seafolly store showcasing swimwear and accessories on display.
Interior view of a Seafolly store showcasing swimwear, hats, and beach accessories.
Seafolly Australia shop front with models showcasing swimwear.
Seafolly Australia shop front with a summer sale sign and star decorations.
Called and ask if they carry front crawl training snorkels. They asked for model number. I told them I don't know and if they generally carry such an item. The reply was a straight no. I said:"oh so you are not even gonna ng to check... Bye.." and hang up.
Andy Lim
Went there on 10 June 2019, walked into the store and saw 2 sales lady (1 pinoy 1 china) chatting away not giving me any attention. Being Singaporean, I saw the SALES board outside so I approach to them and ask if the item was on sales.
Well they looked kinda irritated when I ask them if the item was on sales as if I interrupted their conversation.
What? I'm dressed casually and look down on me? Thinking that i cant afford the stuffs? I went ahead to purchase the item even there's no discount. And when I asked for the new piece, the pinoy gave me a look "why are u back again?" .
NVM, I'm there for the Item not the Service..
Hopefully the management can look up on the staff they are hiring and their mentality shouldn't be serving people who look "Well off", should be equally among all the people.
Cashier name was "Jazel" should be the Pinoy?
Thiha Bala
My wife and her friend been insulted by the sales person. She slammed the clothes hanger before they even try. What kind of sales person do that? Hard to understand her strategy for marketing.
Positive Reviews
Samantha Berry
It was an emergency, well it felt like one as my luggage hasn’t arrived. The person in the store was fantastic! She’s got everything ready for me and such a fast time. She’s wasn’t pushy and I walked away with pair of togs. Quality at seafolly is outstanding
Flo Yeow
They do have quite a wide selection of swimwear and beachwear. Variety of prints, textures, and styles, which is truly appreciated. Prices are also reasonable, for the quality of the swimwear. Except a few pieces that are a little thin (maybe intended that way), most pieces are really lovely looking and aesthetically designed.
Fitting rooms are also clean and well sized. Staff in store was really helpful, advising my partner not to get something too loose, given that it's a swimsuit, and the outfit will loosen when in contact with water.
Corrine Thien
Impressive service 👍🏻. Sales lady was very helpful and friendly. She understood the client's needs and willingness to help wt the sizes as well as opinion. I love their summer garments and swimwear. CoolingTexture …
Sonia K
As a last resort after not finding a single brand with all body type inclusive sizing, I made an appointment at this store. I indicated all my preferences beforehand in the appointment form and the sales lady already picked out several options for me to try on before I even arrived. Super helpful and friendly staff. The range is not as much as the online store but I found what I wanted.
Ateca
My daughter and I spent an hour looking around Orchard road for a bathing suit. We hit 2 out of 3 in this store in terms of value, quality and style. It's more money than I would have liked to pay but the material is really good quality and I loved the styles of the one piece. The staff here, like in most of the stores you go in Singapore are very attentive.