A Masterpiece of Time: Hublot Welcomes Jung Kook as Global Ambassador
The world of haute horlogerie recently witnessed a significant milestone as Hublot officially introduced its newest Global Ambassador, Jung Kook. Known for his boundary-pushing creativity and global influence, the artist perfectly embodies the spirit of the brand. Stepping into the spotlight, Jung Kook showcases the new Big Bang Original Unico, a timepiece that serves as a bridge between Hublot’s storied past and its innovative future.
Two Decades of Mastery: The Big Bang Original Unico
The Big Bang Original Unico is more than just a watch; it is a celebration of twenty years of relentless innovation and craftsmanship. This specific model reflects a unique harmony between technical mastery and individual expression. Designed to align with Jung Kook’s personal style and creative code, the timepiece features the iconic Unico movement, representing the pinnacle of Hublot’s "Art of Fusion" philosophy. For enthusiasts and collectors alike, this release marks a definitive moment in contemporary watchmaking.
Experience Prosperity in Flow at ION Orchard
Located at the heart of Singapore’s premier shopping district, the Hublot boutique at ION Orchard (02-08) invites visitors to discover the Big Bang Original Unico and the wider collection in person. The arrival of this new ambassador coincides with a festive transformation at the mall. From 2 January to 3 March 2026, ION Orchard celebrates Chinese New Year with the "Prosperity in Flow" campaign. This seasonal event offers an elevated experience for visitors, featuring exclusive dining opportunities and special rewards for ION⁺ Rewards Members.
Whether you are drawn by the precision of Swiss engineering or the cultural impact of its new leading man, a visit to Orchard Road this season offers a unique glimpse into the intersection of luxury, style, and tradition. Explore the new era of Hublot and immerse yourself in the vibrant festivities at Singapore’s most iconic shopping destination.