Swee Heng 1989 Signature at 313@Somerset represents the premium evolution of one of Singapore's leading halal bakeries. Located at #B3-23, this concept store launched in 2014 offers an elevated selection of breads, cakes, and confectionery that blend Singaporean and Taiwanese flavours.
The bakery distinguishes itself through its commitment to using high-quality ingredients and creating innovative flavoured buns that push beyond traditional offerings. From creative seasonal items to classic favourites, Swee Heng 1989 Signature caters to customers seeking premium halal baked goods in the heart of Orchard Road's shopping district.
The store carries a wide range of products including specialty cakes, artisan breads, and pastries crafted with precision. As an upgrade from the original Swee Heng Bakery brand, the Signature line focuses on more refined flavours and presentation, appealing to customers looking for gift-worthy items or special occasion treats.
Open daily from 10am to 10pm, the bakery serves both the lunch crowd and evening shoppers at 313@Somerset. Its basement location makes it a convenient stop for those seeking halal-certified baked goods while exploring the mall. Customers can reach the store at 6514 9989 for enquiries about custom orders or product availability.
6514 9989
Orchard Road
Operating Hours
Closed - Opens Tomorrow
Opens tomorrow at 10 am
Monday
10 am–9:30 pm
Tuesday
10 am–9:30 pm
Wednesday
10 am–9:30 pm
Friday
10 am–9:30 pm
Saturday
10 am–9:30 pm
Sunday
(Today)
10 am–9:30 pm
Price Distribution
$1–10100%
$10–200%
$20–300%
Our Menu
Cakes
Chocolate Marble Loaf
$18.00
Premium marble cake with rich chocolate swirls
Matcha Azuki Roll
$22.00
Japanese-inspired matcha cake roll with red bean
Pastries
Pandan Kaya Bun
$2.80
Soft fluffy bun filled with fragrant pandan kaya
Signature Cheese Tart
$3.50
Rich creamy cheese filling in buttery tart shell
Red Bean Bun
$2.50
Traditional red bean paste wrapped in soft bread
Butter Croissant
$3.20
Flaky layered croissant made with premium butter
Taro Bun
$2.80
Taiwanese-style taro filling in soft bun
Menu Images
Menu Highlights
Plain
$1.70
Kaya
$2.00
Margarine
$2.00
Peanut Butter
$2.00
Blueberry
$2.20
Cheese
$2.20
Biscoff
$2.40
Chocolate KitKat
$2.40
Menu Highlights
Plain
$2.00
Kaya / Chocolate
$2.30
Margarine
$2.30
Peanut Butter
$2.30
Blueberry
$2.50
Cheese
$2.50
Biscoff
$2.70
Chocolate KitKat
$2.70
Menu Highlights
Plain
$1.70
Kaya
$2.00
Margarine
$2.00
Peanut Butter
$2.00
Blueberry
$2.20
Cheese
$2.20
Biscoff
$2.40
Chocolate KitKat
$2.40
Photo Gallery
A bakery shop front with display cases filled with pastries and cakes.
A bag of freshly baked buns from Swee Heng 1989 Signature.
A sign advertising an opening special with free items for purchases over $10.
A menu board displays sandwich fillings and prices at Swee Heng 1989 Signature.
A black tray holding four freshly baked pastries, including a crumble cake and a cheese-filled bread.
A variety of freshly baked bread and muffins are displayed on a black tray.
A display case filled with various baked goods including buns, muffins, and tarts.
A menu board displays waffle flavors and prices with a stack of waffles.
A display of various baked goods including buns, croissants, and bread slices.
A close-up of a green pandan waffle with melted cheese filling.
A menu board displays waffle flavors and prices next to a stack of waffles.
A tray of assorted baked goods including muffins, a green bread, a purple swirl bun, and a pastry.
A close-up of a Swee Heng 1989 Signature shopping bag with a brown label.
A black tray holds four delicious baked goods: a purple swirl bun, a custard-filled bun, a sandwich, and a shredded meat bun.
A well-lit bakery and sandwich shop with display cases full of pastries and bread.
A close-up of a sweet bun with purple icing and a creamy filling.
Interior view of a bakery and sandwich shop with display cases filled with pastries and sandwiches.
I usually love shopping at Swee Heng, but my experience today was ruined by a rude cashier.. It makes me think twice about returning.. I saw her scolding a girl in front of me. Swee Heng please train you cashier. (Staff no 33740) truly has a bad attitude 👎
Eddie Xavier
Kinda disappointed ...
Especially the Auntie wearing spec....
Take her own sweet time to do payment ....
Georgia Lim
used to be one of my favourite bakeries but not anymore :( the prices have gone up but not the quality or taste.
also today i walked past and saw a cockroach… saving grace was that i pointed it out to the staff and she threw the whole tray away after i told her about it
many other reviews also mentioned poor food safety standards
Whis JY
I purchased a raisin bun yesterday and noticed that the expiration date is tomorrow, which is just two days later. Selling bread that isn't fresh is unprofessional, and now need to consume it within a very short time.
spherical heart
Bought the milky bun loaf. Bread was airy and soft with not much filling. Given the price ($3) and the availability of other bread stores in the vicinity (with comparable prices and better quality), I would not repurchase. Service was also a tad slow.
Positive Reviews
Daiana Peres Nunes
I bought parmesan garlic bread, blueberry muffin, danish butter and crustless white bread. The garlic bread was fresh and crispy with a nice flavor, the muffin is tasty, but in my opinion it could have been a little more "sweet", maybe in the crumble, the danish butter had a nice flavor but the caramel sticks to your teeth and the back part was not as crispy as it should be, the crustless bread is ok.
E S
My favourite pandan waffle place. Always the perfect level of crispy and they are generous with the filling (my fav combo is chocolate and peanut butter!)
J H
Service was nice and they got soft chewy pandan waffles and very nice cheesecakes and cakes cheaper than other places
Marijn Rubens
Amazing waffles - would recommend especially the chocolate flavour