Sony Mid-Year Roadshow at Wisma Atria with Exclusive Deals Till 28 June
Sony's Mid-Year Roadshow has landed at Wisma Atria, bringing the latest tech launches, exclusive promotions and limited-time deals together in one spot. The roadshow runs at the Level 1 Atrium, Wisma Atria, from 11AM to 8PM daily, now through 28 June 2026.
Sony Headphones and Audio Collections on Display
Visitors can explore Sony's current headphone lineup, including over-ear models such as the WH-CH720N, alongside the 1000X THE COLLEXION range from 1000X Audio. The roadshow occupies the Level 1 Atrium space near Tiong Bahru Bakery and JOMA, with large illuminated Sony branding marking the event area.
Spin Wheel Prizes and Free Membership Perks
The roadshow features a spin wheel offering prizes including picks worth up to SGD$200, free coffee, 10% off the next purchase, and buy-one-get-one-free deals. Shoppers can sign up for free membership to gain exclusive benefits across participating brands such as Sony, DeLonghi, Brava Coffee, Diamond and Shokudo. DeLonghi espresso machines are also on display alongside the spin wheel activation.
The Sony Mid-Year Roadshow is open daily from 11AM to 8PM at the Level 1 Atrium, Wisma Atria, until 28 June 2026. Admission is free.