Eat Pizza at 313@somerset Matches Horoscopes to Pizza Orders
Eat Pizza at 313@somerset launched a social media campaign pairing horoscope signs with specific pizza orders from its B4-48A outlet. The Korean-style pizza chain invited followers to comment with their zodiac sign to discover their supposed pizza match. The promotion spotlights the brand's 25cm Korean Original pizzas, which blend traditional Korean flavors with familiar pizza formats.
Eat Pizza Korean Original 25CM PIZZA
Eat Pizza specializes in compact 25cm Korean-style pizzas designed for individual or small-group dining. The menu emphasizes bold Korean flavor profiles adapted for pizza, including options with Korean fried chicken, bulgogi, and spicy sauce combinations. Each pie comes in distinctive branded packaging with bold graphic design.
Horoscope Pizza Pairing Campaign
The horoscope campaign assigns specific Eat Pizza menu items to different zodiac personality types, creating shareable content that encourages customer interaction. The brand uses this astrology-themed approach to introduce variety across its menu rather than promoting a single signature item. Social media engagement drives discovery of lesser-known topping combinations.
Store Location and Ordering
Eat Pizza operates from unit B4-48A at 313@somerset, situated on the fourth basement level of the Orchard Road mall. The counter-service outlet targets shoppers seeking quick, affordable meals between browsing sessions. The compact pizza format suits mall dining, with easy takeaway options for customers continuing their retail itinerary.
Brand Identity and Social Presence
Eat Pizza maintains an active Instagram presence under the handle @eatpizza.sg, where it runs interactive campaigns like the horoscope matching promotion. The brand's visual identity features high-contrast graphics and vibrant food photography optimized for social sharing. Followers can find updated menu items, limited-time offers, and store announcements through the account.