Retail Manager (Branded) | Orchard

Location: Orchard
Working Hours: 5-day work week (inclusive of weekends & Public Holidays), rotating shifts (9:30am–6:30pm / 12:30pm–9:30pm)

Duties

Sales Operations & Business Performance

• Managed daily retail operations and executed business plans to achieve sales growth, profit, and inventory targets.

• Led sales floor activities, driving team performance to meet KPIs and enhance customer experience.

• Monitored sales performance, prepared budgets and management reports, and implemented action plans to improve results.

• Reviewed purchasing trends and collaborated with suppliers to optimize sales and stock performance.

• Oversaw stock management, physical inventory counts, stock movement, and shortage control audits.

Team Leadership & Staff Development

• Supervised, coached, and motivated sales staff and promoters to deliver high service standards and achieve sales targets.

• Conducted on-the-job training on customer service, selling techniques, product knowledge, POS systems, and grooming standards.

• Managed staff discipline, performance monitoring, and monthly roster planning to ensure optimal manpower utilization.

• Ensured adherence to company policies, operational procedures, and service excellence standards.

Customer Relationship Management

• Handled customer enquiries, complaints, returns, and credit approvals promptly and professionally.

• Developed and maintained a strong base of regular customers through personalized service and database management.

• Gathered and analyzed customer feedback to enhance service quality and shopping experience.

• Supported boutiques via Duty Phone assistance when required.

Merchandising & Market Analysis

• Implemented merchandising strategies to maximize sales productivity and space utilization.

• Analyzed fashion trends, customer demand, and competitor activities to recommend merchandise improvements.

• Assisted in sourcing, procurement, and vendor negotiations to secure favorable commercial terms.

• Supported online store initiatives to drive omnichannel sales growth.

Marketing & Visual Merchandising

• Planned and executed promotional campaigns, advertising initiatives, and in-store marketing activities.

• Collaborated with Visual Merchandising teams and vendors to optimize store layout, zoning, and product displays.

• Provided feedback on promotional effectiveness and digital marketing initiatives.

Compliance, Safety & Operations

• Ensured store cleanliness, safety, and security standards across sales floor, fitting rooms, and stock areas.

• Enforced safety procedures and handled shoplifting incidents in coordination with security personnel.

• Managed logistics documentation, renovation submissions, and coordinated meetings between suppliers and M&E teams.

• Performed additional duties as assigned by management.