Graphic Designer

Job Summary

Collaborate with executives and employees to shape and deliver a cohesive brand message. Lead the design and creation of digital content that drives brand consistency and engagement across social media platforms and the company website.

Responsibilities

• Collaborate with executives and employees to align and communicate the overall brand message effectively across channels
• Apply design principles using colors, typography, shapes, textures, values, and lines to develop and maintain brand standards for social media platforms and the company website
• Design and produce digital posts, banners, and icons that enhance brand visibility and engagement
• Develop and implement a Millennial-focused marketing voice to increase social media resonance and audience connection
• Review and revise published materials to ensure brand consistency and clarity in all communications
• Partner with influencers to create and coordinate social media content that supports campaign objectives and expands brand reach

Required competencies and certifications

• Proven experience using Adobe InDesign, Adobe Illustrator, and Photoshop to create compelling visual content
• Strong written and verbal communication skills to articulate brand messages clearly and persuasively
• Relevant experience in a related job field demonstrating ability to manage brand and digital content