Content Strategist (Bank|Up to $7k)

The Opportunity

• This is an exciting opportunity to work for one of the leading banks.
• It is an opportunity for an experienced Content Strategist to join their team.
• This is a 6 months maternity cover

The Job

• Design and conceptualise content marketing campaigns in partnership with internal and external stakeholders. Ensure end-to-end integration of brand messaging with a wide range of transmedia content components that are distributed internally and externally, with minimal supervision under tight deadlines.
• Drive content innovation by developing long-form and short-form content Ips (inclusive of written and audio-visual) to deliver stories in more creative ways to customers and employees.
• Drive projects with an investigative journalist approach and a social-first treatment in order to produce weekly content formats with powerful storytelling that accelerate audience growth.
• Use data-driven insights to improve content publishing processes and copywriting for social media.
• Ensure quality and consistency in materials produced and published.

The Talent

• 5-7 years’ experience in a news, broadcasting, publishing or other digital media.
• Newsroom experience or previous in-house content strategist role a plus.
• Proven work experience and skills in end-to-end creative content production and online publishing - from ideation to amplification.
• Deep operational knowledge and content development expertise in all digital media formats
• Experience in managing and optimising content on social media accounts as well as SEO/GEO.
• Deep knowledge of the digital publishing process and transmedia content lifecycle.
• Social media native with understanding in audience and content consumption data to support the creative decision-making process.

Next Steps

• Drop your resume and contact us to follow-up, or send your resume to [email protected]
• Email Topic: Apply Content Strategist
• Only shortlisted candidates will be contacted

Cecilia Sim Xin Yang
Personnel Registration No. R22105099
EA Licence No.91C2918